Hello there!

Align, Attract, Amaze
Create Etsy Digital Product Listings That Sell

You’ve poured your heart into creating your digital product. 
Now let’s make sure people actually see it, love it, and buy it.

Welcome to Align, Attract, Amaze. 

This is an empowering course designed to help you create effective product listings that get your digital product found, clicked, and sold on Etsy organically. 

Whether you’re just starting your Etsy journey or you want to improve your existing listings, this course will give you the tools, clarity, and confidence to create listings that do the heavy lifting for you.

Is this you?

You want to sell your amazing printables, templates, or other digital downloads on Etsy, but you're wondering:

  • How will customers find my product on Etsy?
  • How do I get them to actually click on my listing?
  • How can I help them say “yes!” and buy it?
  • How can I make sure that my listing meets Etsy’s current product listing guidelines?
  • Am I listing my product effectively and correctly in today’s AI-powered Etsy platform? 

You’ve listed an amazing
digital product on Etsy, but:

  • Your listing gets buried in search results.

  • You’re getting views but no sales.

  • You’re not sure if your images and descriptions are doing your product justice.

  • You’re unsure if your listing is optimized for Etsy’s current search algorithm. 

  • You’re spending too much time redoing listings based on hunches instead of creating and listing new products.

The Truth: A Great Product Isn't Enough

When you don’t have a strong product listing…

❌ Your product isn’t showing up on your target customer’s Etsy search results

❌ Shoppers scroll right past because your images don’t grab their attention

❌ You lose the sale because your description doesn’t clearly show the value

It’s frustrating, especially when you know your product can help your customers. 

The Power of an Optimized Product Listing

When your product listing is truly optimized, everything changes:

✨ Your product shows up in front of your ideal customer

✨ Your images stop the scroll and spark curiosity

✨ Your descriptions make buyers feel like, “This is exactly what I need!”

✨ You stop chasing algorithms and start getting sales

✨ Etsy’s AI-powered search engine trusts your product and shows it to customers who want to buy it  

✨ You finally feel confident that your listing is doing its job

Why I Created This Course

When I first started selling digital products on Etsy, everything was done by trial and error. I made plenty of mistakes. 

My product titles could’ve been better, my descriptions didn’t quite land, and I wasn’t sure how to make my images stand out. Honestly? I’d get stuck at times and wished I had someone just a few steps ahead of me. Someone to show me what actually worked for them.

This course is everything I wish I had back then.

It’s a collection of everything I’ve learned in creating effective product listings from the many years of running my own digital product shop on Etsy while also being a stay-at-home mom of two.

What I share in this course isn’t theory. It’s what I’ve used to build, grow, and run a real shop with real results. In fact, some of my product titles and descriptions have even been copied word for word by other sellers (not cool, but I must be doing something right!).

Etsy is continually improving and evolving.  It now uses AI in its search engine, which meant I needed to adapt my product listings with AI in mind.

I’m here to share what’s worked for me and how we can position our products to get discovered by our target customers in an AI-powered platform, so you can create listings that help your product sell.

Introducing: Align, Attract, Amaze
Create Etsy Digital Product Listings That Sell

What I’ll be sharing with you in this course…

Intro

Setting the Foundation

You’ll Learn:

  • The role of the product listing on Etsy
  • What it means to have an optimized listing
  • Understanding Etsy’s AI-Powered Search Engine (explained in a simple, practical, and easy-to-understand way) 

Goal 1: Align

Get Found in Etsy Search

Use buyer-focused keywords that are aligned with your product and know where to place them in your listing, so Etsy knows exactly what you’re selling and can show it to the right people.

You’ll learn:

  • How to write effective listing titles that meet Etsy’s most recent guidelines while helping you get found. We’re done with the old “max out the character limit” strategy!
  • How to discover aligned keywords that bring in the right customers and where to place them in your listing. 

Goal 2: Attract

Create Click-Worthy Product Images

Showcase your product well so that shoppers stop scrolling and want to learn more. 

You’ll Learn:

  • Stop the Scroll: Ways to optimize your primary image, especially now that Etsy displays the feature image in square, landscape, and portrait formats on its site!   
  • Develop your Core Product Images Strategy, so you always know the essential product images to create for your listing using mockups.
  • The Video Advantage

Goal 3: Amaze

Win Them Over with a Compelling Description

Your product description needs to build trust, help shoppers determine whether your product is right for them, and give them the confidence to make a purchase.

You’ll learn:

  • How to Level Up Your Product Description 
  • Write Etsy product descriptions that convert shoppers to buyers
  • How to Utilize ChatGPT for faster, better descriptions

List Like A Pro

Let’s Put It All Together

Apply everything we’ve learned about listing a digital product on Etsy! 

Prepare your product for sale for a great customer experience.  

Product listing walk-through, showing you how I typically list digital products on Etsy.  

Listing Optimization Checklist to guide you before hitting that Publish button.   

Includes...

Worksheets

Have an actionable guide when you’re feeling stuck. These worksheets are in Google Docs. 

Product Image Mockup Templates

Create professional product images quickly using the BONUS Digital Product Mockup Templates as your starting point. You can edit these in Canva.    

Listing Optimization Checklist

Listing Optimization Checklist

Use this checklist as a quick guide to optimize your Etsy listing and help the right customers to find, click, and buy your product.

Lots of Tips and Examples

I share with you tips on how I create my product listing that helped me sell over 15,000 digital products on Etsy.  And, I have examples using bestselling digital products on Etsy so you can see what’s working.

Course Stucture

The course is laid out in a simple, easy-to-digest text format with plenty of practical examples, applications, and action steps. The text-based lessons make it easy to revisit specific topics, and quickly find the information you’re looking for. My goal is to help you understand the concepts quickly and to confidently put the strategies into practice.

Align, Attract, Amaze Course Structure Preview

Let me help you with your listings

Hi, I’m Caset Mirman, a former Computer Science instructor turned stay-at-home mom of two turned digital product seller on Etsy.

I’m a long-time Etsy digital product seller, and I’ve built a thriving Etsy shop one listing at a time.

When I made a conscious effort to strengthen my listings, that’s when my sales improved. I created this course so you can skip the beginner mistakes and get straight to what works. 

I’m here to support your dream of creating and growing a digital product shop that earns “passive” income and brings you joy.

Let me help you create product listings that clearly show the value of what you’ve made, so the right people can find it and be excited to buy.

Real Talk: Who This Course Is For

This course is perfect for you if:

✨You just created an awesome digital product and are ready to list it the right way using the current Etsy product listing guidelines   

✨ You’ve been procrastinating and need focus and direction to finally get your digital product listed  

✨ You’re new to Etsy and want to avoid beginner mistakes

✨ You want to stop guessing and start understanding how to get found and sell in Etsy’s AI-powered system. 

✨ You want to strengthen sales coming organically from Etsy

✨ You are customer-focused and value authenticity over gimmicks

✨ You want to learn from a digital product seller who has found success on Etsy

Not a good fit if:

➡️ You’re not selling digital products on Etsy

➡️  You’re selling digital products that require you to customize the product for each customer (not passive digital product selling). 

➡️ You’re looking for a get-sales-get-rich-quick scheme or get-sales-immediatey without putting in the work and the patience to see results

➡️ You prefer tricks to outsmart an ever-changing search algorithm over building long-lasting strategies

➡️ You’ve already found success on Etsy and are knowledgeable in listing products effectively on Etsy (congrats, by the way!)  

What you'll receive + price

Price: $97

This is a newly released course, and I’d love for you to be one of the first to try it and tell me what you think!

I’ve packed in everything I learned about creating optimized product listings, and I’m not stopping there. 

I plan to keep updating it over time. But if you join now, you’re locked in for life (as long as this course is around, that low introductory price is yours!) plus you’ll get access to every future update at no extra cost.

That launch price won’t be around much longer, so grab it while it’s still here. 

Ready to Align, Attract and Amaze?

You’ve worked hard to create something amazing. 

Now let’s make sure the world sees it, clicks on it, and buys it.

👇 Click below to join 
Align, Attract, Amaze: Create Etsy Digital Product Listings That Sell
and start transforming your Etsy shop today!

  • Align, Attract, Amaze Course

    Create Etsy Digital Product Listings That Sell course, that meets Etsy's current product listing guidelines.

  • Align Your Keywords Worksheet

    Write a strong and effective product title to get discovered by Etsy shoppers. (Google Doc)

  • Attract Through Product Images Worksheet

    Brainstorm ideas and find your own style to create compelling product images that attract your target customers (Google Doc)

  • Amaze With Your Product Description Worksheet

    Contains a template that you can use to write digital product details that help make your target customers feel confident to buy (Google Doc)

  • ChatGPT Prompt

    Speed up your product description writing process

  • Listing Optimization Checklist

    Before you hit the publish button, use this checklist to optimize your Etsy listing so you're sure you've covered everything to help your product sell.

  • Pre-flight Checklist

    A checklist to make sure your product is fully ready for your customers before you list it. Let's give them an easy and painless buying experience!

  • BONUS: Digital Product Image Mockup Canva Templates

    Create professional looking product images quickly and easily using these mockup templates. These templates are for 5x7, A4, and US Letter-sized digital products. Subscription to Canva is not required to use these templates.

  • Lots of examples from Etsy's bestselling digital products

    Also includes examples from my own betselling products so you can see what's working

  • Lifetime Access

    You'll have lifetime access during the life of the program, including all future updates made to the program.